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How to Make Your Customers Stick 2022

 Do you spend a lot of time and energy to find prospective new customers, hoping to pump your profit? If so, you might lose the unspeaken for sales sources that are right in your company - there is truth in the statement that your customer list is your most valuable asset.

There is a gold mine opportunity to make easier sales and make loyal followers from customers who will return the time and again using your existing customer base to grow your sales. But when I ask the small business owner what are the actions they take to stay in contact with the current customers, the answer is usually "We are not."


How do you change a pile of dusty invoice and sales receipt into an earnings generator for your business? How can you make loyal customers who will return to repeatedly to increase your small business profits? There are three keys to creating customer loyalty.

1. Know who they are

Do you? Compilation and maintain your customer list. Track their habits. Monitor your list so you know when they do business with you differently. Then ask why.

2. Know what the value is

I heard comments the other day. That is, "Oh, that woman. I barely pay attention to him. She came twice a week, but only spent about five dollars. Really a waste of time." Do you have the same thoughts about your customers? Before you fire customers who only spend five dollars, look at the long -term value. How often does he buy over time? How many people do he refer to those of you who have the same shopping habits? $ 5 customers are really worth more than $ 50,000 in the long run and must be treated like a queen.

3. Take action

Your customers are busy people. They need to be reminded that you exist and how you can eliminate their pain (desires or needs). Have you ever received a letter from the company and decided to save it so that you can "check it later?" Then you find a piece of letter in a pile "to do" a few months later and realize that you never contacted them. Your customers also do it. You must remind them. Often.

Customer loyalty is not a rocket science. But it requires a consistent effort. More than 90% of small business owners let money out of their business doors every day. Are you one of them?
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